What is LinkedIn?
LinkedIn works as a professional social network where people showcase their education, work experience and skills. The platform connects individuals and organisations alike.
An 8-step guide to a strong LinkedIn profile
1. Profile and cover photos
First impressions matter. Use a clear, professional photo in which you look approachable and reliable.
2. Headline – beyond a job title
Instead of simply writing "student" or "jobseeker", highlight the work you want or what you are passionate about.
3. Summary – your elevator pitch
Share your background, achievements and ambitions in a way that is personal but professional.
4. Experience and education
List every relevant role, including part-time jobs, internships, voluntary work and academic projects.
5. Skills and competencies
Include both technical and soft skills. Ask your connections for recommendations.
6. Media and projects
Attach videos, portfolio links, blogs or academic projects that demonstrate your abilities.
7. Building your network
Connect with classmates, former colleagues, teachers and friends through personal invitations.
8. Active engagement
Build visibility by sharing interesting content, commenting on industry posts and publishing insights of your own.



